All Set

Objectives
Use graphic design to solve a problem related to the chosen topic by developing a concept brand based on user research and create a visual system of three deliverables.

Concept
The All Set brand aims to raise awareness about local natural disasters and focuses on international students or foreigners who have just moved into the local area. The brand offers a friendly approach to inform the audience about the dangers of local natural disasters. The visuals are light pastel colors with appealing and delicate infographics. The deliverables are a natural disaster preparedness app, an informative phone case, and events for learning to prepare for local natural disasters.

Completion
2014

Disciplines
Visual Systems, User Interface, Installation Concept, Branding, Identity, Art Direction, Editorial, Digital Design

Type of project
Logo, App, Posters, Products, Info Graphics, Interactive Screens